Working in partnership with Doctors.net UK, we are just about to begin a project to assess the impact of on-line campaigns for changing behaviour, attitudes and practice amongst medics. Doctors.net.uk is the largest on-line network for doctors in the UK and a trusted source of medical education, research and communication. It is used by thousands of doctors every day and [...]
As part of my non-executive role with Audiences Yorkshire, I chaired a CEO symposium for the AY annual conference held at the Civic in Barnsley. The keynote sessions in the morning provided the backdrop for an intriguing discussion for the afternoon symposium which was attended by CEOs representing a wide range of organisations from the arts and cultural sector in [...]
The media production side of our business has developed rapidly over the past two years. Our showreel reflects this by showcasing just a small number of projects. In 2010, we developed and produced more than a dozen short films to support major change projects – many of these have been within the NHS. Our approach to using digital media to [...]
“How clean? How safe?” is a 9 minute DVD which highlights the potential risks of acquiring infection in a hospital. This is depicted through the experience of two patients admitted to hospital via the Accident and Emergency (A&E) Unit. The film introduces a number of key theme including some of the “hidden” risks associated with inadvertent cross contamination. The film [...]
The implementation of new practices and the creation of new working cultures lies at the heart of this Campaign. Over the past 18 months we have been working to develop the strategy and communications for the campaign to deliver a range of practical support to NHS trusts. For the first 6 months of the campaign we provided strategic advice and [...]
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